Sunday, June 20, 2004

Hi Folks,

This was interesting enough to share with you all.

Take a look.
Shrenik.

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The Japanese have always loved fresh fish. But the waters close to Japan have not held many fish for decades. So to feed the Japanese population, fishing boats got bigger and went farther than ever. The farther the fishermen went, the longer it took to bring in the fish. If the return trip took more than a few days, the fish were not fresh.

The Japanese did not like the taste.To solve this problem, fishing companies installed freezers on their boats. They would catch the fish and freeze them at sea. Freezers allowed the boats to go farther and stay longer. However, the Japanese could taste the difference between fresh and frozen and they did not like frozen fish. The frozen fish brought a lower price. So fishing companies installed fish tanks. They would catch the fish and stuff them in the tanks, fin to fin. After a little thrashing around, the fish stopped moving. They were tired and dull, but alive.

Unfortunately, the Japanese could still taste the difference.Because the fish did not move for days, they lost their fresh-fish taste.The Japanese preferred the lively taste of fresh fish, not sluggish fish. So how did Japanese fishing companies solve this problem? How do they get fresh-tasting fish to Japan? If you were consulting the fish industry, what would you recommend?

To keep the fish tasting fresh, the Japanese fishing companies still put the fish in the tanks. But now they add a small shark to each tank. The shark eats a few fish, but most of the fish arrive in a very lively state. The fish are challenged.
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Instead of avoiding challenges, jump into them. Beat the heck out of them. Enjoy the game.

If your challenges are too large or too numerous, do not give up. Failing makes you tired. Instead, reorganize. Find more determination, more knowledge, more help. If you have met your goals, set some bigger goals. Once you meet your personal or family needs, move onto goals for your group, the society, even mankind.

Don't create success and lie in it. You have resources, skills and abilities to make a difference.

Put a shark in your tank and see how far you can really go!

Wednesday, June 09, 2004

How to have a beautiful mind.

Worldwide the spending on cosmetics is about $18 billion. That probably does not include plastic surgery, elegant clothes etc. We spend a great deal on trying to make ourselves more attractive. That is of benefit to ourselves and, of course, to others.

How much do we spend on having a beautiful mind? If you are physically attractive but have a boring mind, that is a great waste. If you are not exceptionally attractive in a physical sense you can always develop a beautiful mind - if you want to. As you grow older your physical aspects may not improve but your mind can always get more beautiful.

The latest book of "Edward De Bono" addresses this issue. It is published this week in the UK and is called "HOW TO HAVE A BEAUTIFUL MIND".

It is available from bookstores in the UK or through the Internet via www.amazon.co.uk or www.bookstore.co.uk.

Check this out and let me know how do you find the book.